Important CI Topics for Agencies

Communication

The strategic and substantial elements in company and product communication are summarized in the Communication area. ...more

Design

The corporate design describes the use of colors, typefaces, grid units, and informational graphics in order to visually distinguish ZF’s brand profile from its competitors. ...more

Trade Shows

Trade fairs not only strengthen ZF’s image as a leading automotive supply company of driveline and chassis technology, they also offer an opportunity to present our products and solutions to the relevant target groups. ...more

Digital Media

The ZF brand is present in nearly all forms of online media. The design guidelines in the CI Portal create a unified picture of how to present the ZF brand consistently in digital media. ...more