Brands stand for companies and products. They give the company an unmistakable profile. ...more
The rules of behavior for employees should raise awareness about how the individual as part of ZF is perceived from the outside. ...more
Communication must be focused on the needs of target groups if it is to be successful. ...more
Here you will find everything you need to know about terms of address, the use of terminology, and the use of punctuation. ...more
Here you will find helpful tools for your daily work in the field of product and band communication for ZF. ...more
ZF’s image as a companywide umbrella brand is supported by the use of a unified employee ID card. ...more
